Here are the RECO guidelines for posting on social media for real estate agents and brokers in Canada:

• Ensure compliance with advertising regulations and guidelines set by the Real Estate Council of Ontario (RECO).
• Clearly disclose your role as a real estate professional when promoting properties.
• Provide accurate and truthful information about the property, including its features, location, and rental terms.
• Use high-quality images and videos to showcase the property.
• Respect privacy and confidentiality when sharing any personal information or images of the property’s occupants.
• Engage with potential tenants or buyers professionally and promptly.

In addition to these guidelines, there are key rules for compliance with advertising regulations and guidelines set by RECO:

• Advertisements must be accurate, truthful, and not misleading.
• Real estate professionals must clearly disclose their status as a real estate professional in their advertisements.
• Any claims or statements made in advertisements must be verifiable and not exaggerated.
• Advertisements should not contain any discriminatory or offensive language or imagery.
• Real estate professionals must comply with the rules regarding the use of professional designations and titles in their advertisements.
• These guidelines and rules aim to promote ethical and transparent real estate advertising practices on social media while ensuring that real estate advertising in Ontario is conducted ethically and transparently.